It’s Rockstar day today and what better way to continue it than with the A-FUCKING-MAZING new Wired article examining Rockstar Games’ rise to fame and fortune riding on the success of Grand Theft Auto and the pocket books of Take 2 Games and their perceived fall from grace. Providing a rare inside glimpse into the inner-workings of Rockstar on a corporate level, David Kushner does an excellent job of analyzing the many mistakes that have occurred in Rockstar management and asking the important question, can Rockstar, minus many of their crucial team members, keep the GTA brand alive and well?

Read more: The Road to Ruin