Fitness center targeting teen gamers, mixes fitness and electronic gaming
September 25th - No Responses


Exer-gaming

A new fitness center opened up in California last week, specifically targeting teens aged 13 through 18. The first of it’s kind fitness center focuses on striking a balance between electronics, fitness equipment and a hangout spot, by featuring exercise machines that have been mashed up with video games, giving the teens a healthy, multiplayer environment, where a bike workout can turn into an impromptu bike race up a virtual mountain. The gym also features Dance Dance Revolution-style machines as well as LAN-connected XBoxes for gamers to get in a quick Halo deathmatch while getting their iron on.

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